Cat’s Weekend Book Pick Share! Editorial Review – All’s Well in Jingle Valley — By The Book Review Directory …

The Holiday Book Gift Giving Season Is Here Readers!
And who doesn’t enjoy receiving a fabulous new book for Christmas?

Besides, Cat loves sharing many Book Blogs and Book Reviews to Support All Indie Authors. And? To share the love of a Good Book . . . Cat of Lyon Media Services and Cat Lyon’s Reading Den ✔🎁📚📚😻😺

………

Author: Martha Reynolds Title: All’s Well in Jingle Valley Genre: Women’s Fiction This story works as a sequel to both A Jingle Valley Wedding and April in Galway, concluding the story threads that were started in both novels. While the novels in the rest of the series can stand alone, this one will […]

via Editorial Review – All’s Well in Jingle Valley — The Book Review Directory

Join Author, Rusty Blackwood – Her Fall Virtual Book Blog Tour for ‘The Perils of Autumn’ Begins Nov. 18th, 2019 and Hosted By Goddess Fish Promotions …

……
I am thrilled to share with all my readers and visitors who may have missed my dear friend Rusty Blackwood’s Spring Virtual Book Tour. I am happy to announce on November 18th thru 22nd, 2019 she is having a Fall Virtual Book Blast Tour and being hosted by the fabulous team of ladies at “Goddess Fish Promotions!”

I know readers will not want to miss this tour as three lucky winners will be randomly drawn after the tour for an autographed copy of her book and a personal note from the author! How is Rusty celebrating all the fun that will be had during her Fall Book Blog Tour? With an e-book sale of course!

Rusty will be offering her release of “Willow’s Walk” e-book for sale at only .99 cents a download to all Romance Readers. If you have not had a chance to read a romantic drama and suspense by Rusty? Now is your chance at a discount price! Here are all the details about the tour and I hope to see all my readers stop by one of the blogs signed up to also host this fabulous new autumn tour.

…….

Book Blast: The Perils of Autumn by Rusty Blackwood

…..
Goddess Fish Promotions is organizing a Virtual Book Blast Tour for The Perils of Autumn by Rusty Blackwood, a Romantic Suspense available now. The Book Blast Tour will take place November 18 – 22, 2019.

This tour will not include interviews or guest blogs; however, a blurb, excerpt and author bio will be provided to every host for inclusion on their blog. A PDF copy of the book is available for review.

Rusty Blackwood will be awarding three inscribed and autographed softcover copies of “The Perils of Autumn” to be given to three randomly drawn winners (US/Canada only) via rafflecopter during the tour.

…..
HOSTED BY: GODDESS FISH BOOK BLOG TOURS and PROMOTIONS

……
Goddess Fish Promotions

….
From the author of the riveting romantic fiction drama, Passions in Paris: Revelations of a Lost Diary, and the celebrated, 5-star award-winning romantic fiction drama, Willow’s Walk, comes the intense romantic drama, “The Perils of Autumn.”

……

Author Rusty Blackwood
Book Blog Tour coming 11/18/19 – 11/22/19!


…..


About The Book “PERILS”

This dramatic page-turner, set primarily in the early 1970s, centers on a young Kentucky woman, Autumn Leeves, born in 1946 to Abigail Leeves, an unwed mother who struggles to make ends meet. By 1970, Autumn graduated nursing school and is sent on assignment by the local hospital to care for the terminally-ill wife of middle-aged English equestrian master, Cyril Landon, owner of Landon Lawns Stables, a most successful thoroughbred racing stable located just outside Lexington, Kentucky in a posh community known as The Meadows.

Duff Taylor, a world-renown jockey who is tops in his field, lives full-time above the tack room at Landon Lawns and enjoys the many benefits it brings, but he also has a dark secret surrounding an unsolved racing incident from his past that he will go to any length to protect.

When Autumn arrives at Landon Manor in time to be thrown into the drama and finds herself caught in the ongoing disruption that ensues. What happens next?
You’ll need to read “The Perils of Autumn” …

…..
“A Few Reviews For “Perils”

…..
62354936_2336132019777133_5458949397956001792_n

…..

2019 – Format: Kindle Edition

…….

2019 – Format: Kindle Edition

Our Friends of TCK Publishing Is Sharing News of Amazon’s Ever-Changing “Book Review Policy”…

…..

We all know how important Book Reviews are for Authors and Writers…

Not that t is an easy task for authors to gain book reviews for our published works, it seems for readers as well.

Have you heard about the ALL THE rules for Amazon reviews?

Amazon has made several updates to their review policies recently, and that’s had a big impact on the industry.

In fact, many self-published and traditionally published authors have had Amazon reviews removed from their books for violating their new guidelines. So my Tom, my friend who runs TCK Publishing and who has a helpful blog too. He shares today for all of us about ALL the New Rules of Amazon Review Policies in hopes it helps all who give it a read!

~CAT of Cat Lyon’s Reading Den

……

Why-Did-Amazon-Remove-My-Book-Reviews

……

Having problems with your Amazon book reviews? So are we.

Our team at TCK is always happy when new books get immediate reviews on our Amazon product page. Our authors are also delighted when positive reviews start to roll in.

Amazon reviews not only build customer confidence, but they also create momentum. Book reviews can help improve your book sales and improve your rankings in Amazon’s algorithms by increasing your conversion rates (meaning more browsers actually end up buying your book).

Higher Amazon conversion rates influence cross-postings on other product pages and increase the chances that your book will be read and recommended by influencers or accepted by book promotion sites.

Not surprisingly, when reviews that had been rolling in suddenly start to disappear, it can be confusing and disappointing. To make matters worse, Amazon’s Customer Reviews Guidelines state,

“We can only discuss specific Customer Review removals with the person who originally posted the review.”

So, you may never know what the review said, who posted it, or why it was removed unless the person who posted it contacts you directly.

Amazon’s Newest Reviewer Policies

Amazon continually experiments with different guidelines and algorithms to eliminate fake reviews and “reviews for hire.” Their algorithms use machine learning and data mining to assess the multitudes of reviews that products and books receive daily, a task that would be impossible for the Amazon Community Guidelines team to tackle on their own.

While we at TCK Publishing applaud Amazon’s goal of a truthful review process, we don’t want legitimate reviews from readers and book reviewers to get caught in the crossfire!

In a relationship- and word-of-mouth-driven industry we believe authentic voices and relationships should outweigh machine learning and algorithms.

Here are some of Amazon’s current reviewer policies you should know about if you’re selling books on Amazon.

……..

Related image

…..

1. You cannot offer anything in exchange for a review

“We do not permit reviews or votes on the helpfulness of reviews that are posted in exchange for compensation of any kind.” – Source

….
Paying for reviews is an obvious way to have your review deleted in a hurry.
But we were surprised to find that Amazon reviewer policies allow “book authors and publishers … to provide free or discounted copies of their books to readers, as long as the author or publisher does not require a review in exchange or attempt to influence the review.”

It is therefore important that the review never states “I was given a free copy of this book in exchange for a review.” If your reviewer insists on disclosing that they were offered a review copy, however, encourage them to use wording like “I received an advance review copy at no cost and without obligation from the author,” otherwise the review may be pulled.

….

2. You cannot review your own book and family and friends cannot review your book

 

“We don’t allow individuals who share a household with the author or close friends to write Customer Reviews for that author’s book.”


Amazon has been cracking down ruthlessly on this policy. They have launched new data mining techniques in combination with artificial intelligence and machine learning to remove questionable reviews. Unfortunately, these tactics sometimes remove legitimate reviews as well.

“Family members or close friends of the person, group, or company selling on Amazon may not write Customer Reviews.”


…….
For example,
if friends or family leaving reviews use the same IP address as the author, Amazon may deem the reviews to be from “someone you know” and remove the reviews. They even go so far as to remove reviews from anyone that the author has “friended” on Facebook or other social media.

Before you panic and start deleting your Twitter, Instagram, and author fan page on Facebook, however, remember that social media is still a great platform for marketing your book and building your reader base.

One of our authors recently received this cryptic message from Amazon, which does not make it clear what similar information caused the eliminated review:

 

Hello,

We removed the Customer Review for your book because our data shows that elements of your Amazon account match elements of the reviewer’s Amazon account. In such cases, we remove the review to maintain trust in our customer reviews and avoid any perception of bias.

Customer Reviews are meant to give customers unbiased product feedback from fellow shoppers. Because our goal is to provide Customer Reviews that help customers make informed purchase decisions, any reviews that could be viewed as advertising, promotional, or biased will not be posted.

To learn more about this policy, please see our Customer Review Creation Guidelines (http://www.amazon.com/review-guidelines).

3. Customers in the same household may not post multiple reviews of the same product

If you leave a review for a product, no one else from the same IP address will be able to leave a review for the same product.

…..

4. If your book has only sold a few copies but receives many reviews they may be removed

If an influx of reviews appears immediately after a book’s release even though it has sold only a few copies, Amazon could deem this suspicious behavior and remove the reviews.

…..

5. Reviews must be respectful

This is fairly obvious. If a review is slanderous, obscene, sexual, crude, etc. it will be removed. You can take a look at Amazon’s Community Guidelines for details of what constitutes a non-respectful review.

…..

6. The review cannot post promotional content

This is also fairly obvious. Reviews cannot be used to market other products.

…..

7. The reviewer must be a recent customer on Amazon

To contribute to Customer features (for example, Customer Reviews, Customer Answers, Idea Lists) or to follow other contributors, you must have spent at least $50 on Amazon.com using a valid credit or debit card in the past 12 months.

Amazon reviewers must be regular Amazon customers. Prime members are automatically enabled to leave reviews since their purchase of Prime exceeds the $50 minimum. If they are still on the free trial of Prime, however, the $50 minimum would still apply.

…..

8. The reviewer does not necessarily have to purchase the book

However, we recently spoke to an Amazon customer support agent who said that all nonverified reviews were being removed. That means that the reviewer would have had to purchase the product in question as well as other products totaling $50 in the past year. This contradicts Amazon’s current Community Guidelines, therefore we hope that this is just a temporary measure by Amazon.

…..

Be on the lookout for fake reviews

We’ve seen several fake reviews posted about our authors’ books. We aren’t sure of the motive behind them, but it could be a tactic by a competitor to lower the product ratings.

Here are some red flags that can alert you to potentially fake reviews:

● The reviewer’s posts are all the same or similar.

● The reviewer posts only one- or five-star reviews, and there are very few helpful votes on any of their reviews.

● The reviewer has only one or two reviews, usually one star or five stars.

● The reviewer has posted many reviews in a short amount of time. We have seen hundreds of reviews from one reviewer on the same day.

● The review is brief and doesn’t provide any reason or explanation.

● The review doesn’t make sense or apply to the book. Here’s an actual review that was left on one of our author’s books: “The book took over my Kindle, the book crashed my computer.”

……

If you think a review on your book violates Amazon guidelines, report it

What can you do if you get a review that violates Amazon Guidelines? You can report it to the community help site.

To report:
1. Go to the review on your book listing

2. Click the “REPORT ABUSE” button

3. Click on the Report button

4. You can also contact Amazon Support at community-help@amazon.com. You must specify the location of the review (copy and paste the URL for the specific review into the body of your email) and explain why you believe the review violates the community guidelines.

…….

How to Get More Book Reviews

If you want to learn how to get more high-quality book reviews, visit and read our TKC Publishing blog post on How to Get Book Reviews: The System That Got Us 1,000+ Reviews on Amazon. 

Come visit our team at Lyon Media and Literary Services to see how we can help you!

………

66527404_2333126593595556_7560066692152295424_n

 

What Do Literary Agents Really Want? Try Abnormal People

I could not possibly agree more with Tara about Literary Agents and Cat just love visiting “Tara’s Blog!” Great post girl. All my readers authors and writers need to go visit her Blog!
Cat Lyon xoxo

Tara Sparling writes

Articles listing literary agents who are actively seeking new authors are writerly catnip. It’s a gateway drug to hope for any author who dreams of seeing their name written sideways on a bookshelf someday.

Every time I see one it’s like I’m playing ‘Fastest Finger First’ on Who Wants To Be A Millionaire, where the odds are somewhat better than getting published these days. These articles are a temptation of success and glory to anyone who cares to take proper notice of them.

This sort of article is getting more common these days, precisely because I imagine that they get all the other clicks as well as mine. And of course for me there’s another bonus: they’re perfect blog fodder. It’sthe best indication of what literary agents think is trending, or at least trended 6 months ago at best.

But trendspotting isn’t as easy as you think. You may…

View original post 765 more words

What Really is a Therapy Animal? My Guest Answers The Question. I Have Emotional Therapy Cats. Mental Health Awareness.

A Share from recovery blog as many of us Have Therapy Animals! Cat

' Bet Free Recovery Can Start Now.' Sharing Recovery, Hope, and Support.

….
WELCOME Recovery Friends!

One of the best things I did for myself, my recovery, and mental and emotional health is having therapy kitties! Lol. I have three and I love them so much. They help give me focus and purpose in taking care of my Cats. But let’s learn the real difference between a Real Service Animalvs Therapy Animals.

My recovery guest Aurora explains what is a “Therapy Animal?” And be it in recovery, having mental or emotional challenges, and especially for those who have disabilities.

ALL ANIMALS DO bring us such JOY and can Save a Life … ~Cat

…..
21687831_1530479937066418_7109374769748259673_n(My Mr. Boots and his Box!)
…..

What Really is a Therapy Animal? 

In the past, up until a few years ago, the only types of services animals you regularly heard of, were actual service animals. Mainly dogs who would help their owners who had…

View original post 799 more words

What’s New For Affordable Book Promoting Options? Cat’s Sharing Some Marketing Tips For Authors Just in Time For Holiday Book Sale Season!

……
Hello and Welcome Authors and Writers!


Since it has been too long since I have posted and shared some of my book marketing and promoting tips, I thought it was a good time to do it and Right Before The Holidays! Is it me or does it seem book sales have been a wee bit sluggish? Then it is time for an e-book promotion perhaps? When summer begins to wind down, kids going back to school, and mom’s and dad’s are busy getting them ready, they are thinking about grabbing a new book to read.


So it’s the perfect time to give them an incentive to do so. Many will be taking the last summer vacation of the summer season for Labor Day weekend and why not take a great book along for some relaxing reading time readers? Even authors and writers are avid readers. So here are some tips and advice for getting a jump start on selling some books when it is a slower time of the year. And hopefully, the book reviews will follow.


…….

.


Author Branding and Promotions on All Author

Let’s start with promoting your books and branding all in one new place I came across called “All Author.”  It is a great place for authors to set up a free Author Program profile and can add up to 4 books and use a few of the boo marketing tools. Placement in their Book and Author Directory and more. When I place all my author clients on All Author? Since they have a huge readership all my authors get views and click’s to all their books like crazy!

They have a Pro Plan which is $59 for a 6-month plan (still pretty affordable for 6-months promo blast) that comes with all the tools, bells and whistles and authors can use them as much as they want for a whole 6-month duration! Like a free personalized website, “make your own” book banner/teasers, many nice themes for your profile, free Twitter scheduler and much more. You can see pricing for both plans, Free or Pro here: .“All Author Pricing.” 


All Author
is an exceptional place for all avid readers to find new releases and discounted books and e-book sales too!

…….
imageedit_1_3829344149

(Banner Made Courtesy of Author Shout – 3-D Book Banners)

.

Author Shout Is A Great Book Ad and Banner Place!

Another amazing book promo site that is extremely affordable and has a large readership is my good friend Terry and his team at “Author Shout.”  They have an awesome “Author and Reader Member Zone” where authors for just $25 a month recurring can get all you need to effectively promote your book and brand as an author. If you pay a whole year in advance? He gives you an even bigger discount!

What I love about both Author Shout and All Author? They do an email list and newsletters out to all their readers, but Author Shout even sends text alerts for new releases for those readers who subscribe to both services! Pretty cool right?

Now just like All Author, Author Shout has many affordable services if you don’t want to do the Membership. They have affordable book ads, low-cost beautiful book banners, (like the one above), teasers, and even book trailers made the way you want them! What I like the most is that they promote through many social media channels like Twitter, FB, Google+ and even Instagram and Pinterest. And they connect readers to authors Worldwide.

Now, along with marketing advice and videos unlimited use, here are some of the Member Benefits for promoting your book:

As a monthly Author’s Club Member, you will also get the following:


Book Promotion Benefits

  • Book Promotion: Every month that you are a member we will promote a book of your choice on all of our social media platforms, add it to our recommended reads page, and a feature spot in our “Shout Out” Newsletter.
    .
  • Book Teaser: You will get 4 teasers in 2 different sizes and formats of your book for you to share on social media that can/will contain your book title/author name, blurb/one-liner, and where your book can be found, whether on Amazon or a link to your website
    .
  • FREE Book Days:  Giving your book away for FREE?  We will help get the word out and promote your FREE BOOK days through social media shout-outs, a custom-made teaser/banner, and featured spot in our newsletter at no additional charge
  • Author Shout Out (Digital magazine):  You will get access to Author Shout Out; our digital online magazine
    .
  • Members-Only Pricing for additional services:  You will get a MEMBERS ONLY discount on each of our packages and/or services to promote additional books.….

(*NOTE* Unused benefits do not carry over from month to month if you do not use them.)

 

They do however let you choose which book you want to promote each month with the One Year Membership!

So go visit the team at Author Shout and get your book promo and advertising on! …

…..

\"5+Stars if I could for this GEM. Wisdom from a...... review gif
(Author Joe Siccardi’s Banner Above made at All Author)
.

How does this Cat jump-start your book’s sales and reviews when it is a slow time of year?

We do an E-Book Sale! I always suggest to the author clients I work for, there are two times a year you need to lower the price of your e-book and have a sale. This time of year when it slows and now just around the corner? It’s NOW CHRISTMAS Holiday E-Book Sale TIME!  Starting Thanksgiving week thru right before Christmas to include sales from Black Friday, Cyber-Monday, and last-minute e-book Christmas sales!

And it doesn’t have to cost a penny to promote your e-book sale either. But of course, there are some MANY low-cost options to boost the exposure for the SALE. Like my favorite at “READING DEALS!” And? When you have Cat promote your E-Book Sale? You’ll get a discount off your Book Ads!

And they have vetted reviewers who love free books for a READ FREE for an Amazon Book Review promotion! So ask me about it as my Discount Applies to this service too! Your e-book needs to be at a discounted price per their policy, need the Mobi file to place the ad and have 5 reviews averaging 4 or 5 stars.

…..

Great Deals On eBooks

Great Deals On eBooks From  “READING DEALS!”
……

….
Get Your Sale Organized:

First,

if you have a publisher, send a request for the dates of your e-book sale a month in advance so you know the PRICE will be lowered for your sale. If you self-published? You have the control to go through your vendor account and lower it a day or two before the sale to ensure it gets done properly.


Second,
 let readers know in advance about the e-book sale and promotion. Here are the places you’ll want to “Add An Event” and it’s free to do on:


….
Facebook Event Page and Boost The AD!

A Tip – You can get a bigger reach and exposure when you share the Post of your FB Event and then do a Facebook “Boost a Post.” Then all FB readers and users will see your event and Ebook Sale!

Goodreads – Add Ebook Sales As An Event and Make Sure and add It on your Blog or Author Website too! As others to share it as well!

……
imageedit_3_3689254652

.

Do you know any Book Bloggers? Ask them if they would share the event on their website too! I know I enjoy sharing book promotions on my blog for all my readers. Also, Book Reviewers may share as well. Don’t be afraid to ASK.

Want to boost your exposure for free or low cost?
You can do so at a few more of my friend’s book and reader websites free or for a minimal charge. And they offer a Free Author  Interview to go along with your Book Listing too! Go visit these awesome book sites below to see how they can help boost your Holiday Sale and Promo …
….
As my buddy, Vinny of Awesome Gang who works hard to get your books and your E-book sale promos in front of over 69,000 readers combined on their Facebook and Twitter! You can add all your books for free, but for an e-book sale, I think it’s worth the $10 to boost your listing don’t you? Invest in yourself!

Go here and add your E-book Sale at “Awesome Gang.” You won’t regret it!  A couple more places like Awesome Gang? Check out this list Vinny put together for Authors of free and low-cost places to add and market all your books and Book Sales!
“Places for free promotion.”


“My hope is that many of the tips and advice in my post here helps authors sell more books this holiday season!”

AND?  I’m sure you are asking yourself, why is CAT sharing all her book promo secrets? Lol … It’s because there is no shortage of New Authors that need my help and services. I am passionate about what I love to do as my “At Home Business!” And many writers hire me because they may be on a ‘new book deadline’ and just don’t have the time to market their books.

You can check out my New Website at “LYON MEDIA SERVICES”  Today! You can see some testimonials and see just how affordable we are!

And lastly? I have always been a firm believer that authors need to invest in themselves and set a budget to promote and market their books or readers are not going to know the books exist so KEEP a FEW LAYERED Low-Cost Book Ads Running Each Month and especially through the Holiday Season for your books! 

Now you are ready and can market them and do an E-book Sale & promotion like a Pro!  Still, Have Questions or Need Help?

…..|

Contact James H. Mayfield


Shoot Cat an Email if needing a quote for Book Marketing and Promotions!
lyonmedia@aol.com  … 


Happy Book Promoting and Marketing Authors and Writers!


CAT ~ Come Follow me on FACEBOOK! and on TWITTER Too!

..


66527404_2333126593595556_7560066692152295424_n

Our Friends From Strong Social Are Back and Share Why Content Marketing IS Important …And Can Cost You SALES.


“The importance of content marketing is something that all companies including authors need to recognize in today’s digitally dominated business environment.”

 

With well over half of the world’s population using the internet regularly, it makes very little sense for all types of companies not to be investing in content for your marketing efforts. Users want to read, engage, and share informative and valuable content regularly. Why would a brand not want to be a part of that?

Well, statistically speaking, most brands and authors? you have a literary brand and most are using some form of content marketing strategy, so that is not the problem.

Instead, the issue is that most of these brands don’t understand the concept of content marketing. And as a result, their strategy is to create and post content, hoping that potential customers will somehow be enticed and ready to buy their products.

Unfortunately, it’s not always that simple. Content marketing is a form of inbound marketing. The idea behind this digital marketing strategy is that instead of bombarding people with ads and promotions, you are providing your target audience with valuable content in exchange for their business.

Through this investment in content will cost you time, it will give you numerous benefits, which will increase your conversion rates and bottom line. What’s more, you will be able to circumvent the so-called ad fatigue that’s been plaguing advertising for some time now.

So, why will ignoring content marketing cost you sales?

Or to put it differently, how will content marketing help you increase your sales and conversion rates? What are the benefits of content marketing, and how can you utilize it to your advantage? Here are a few reasons why you should invest in content marketing.

Good Storytelling

Inbound marketers need to be able to tell a good story to help their organizations gain more followers. Humans are predisposed to good storytelling, and they will be more inclined to follow your brand if you are posting engaging custom content. It was Nirmal Gyanwali, a Sydney-based web design expert, that said “Content marketing, when done properly, is bound to generate more inbound traffic to your site for the reason that good content marketing focuses on what the people want to hear and not what the business wants to tell them. Stories are good bait. [Listeners will] always bite.”

As such, the stories you tell need to be in tune with what your target audience (readers) wants to hear. Take a friendly and accessible approach that’s able to captivate your audience with valuable insights and authentic stories. This type of custom content will be more likely to bring in sales. It will also help you develop meaningful relationships with customers, which will build trust in your brand’s authority.

Increased Website Traffic

Statistics show that successful content marketing campaigns generate up to 7.8 times more website traffic. It is a significant margin, considering that your website should be the central hub of all of your digital marketing initiatives. Basically, the more people that come to your site, the more sales you’ll be able to generate. Just ask your sales team about it.

Posting high-quality, consistent content on social media platforms, whether it’s in the form of blog posts, video content, images, infographics, etc.. should provide your target audience with a call to action redirecting them to a landing page on your site.

Better Website SEO

We all want our websites to rank high in Google’s search engine. If it’s on the first page and among the top three search results, even better. But for that to happen, you need excellent search engine optimization for your website. Luckily, creating content that your audience enjoys will help improve your search results rankings. Keep in mind that with Google’s somewhat recent algorithm updates, low-quality content will have a negative impact on your site’s searchability.

Marketing statistics show that long-form content, somewhere between 800 and 1,600 words, generates the best results. Not because of the word count, exactly, but because of the extra time and effort, you have to put into it. With longer content, you need to do more research, add more backlinks, and increase the chances of having your blog post backlinked, in return. Google’s algorithm update takes these things into consideration, and as a result, long-form content is currently the way to go to improve SEO.

….
Image result for free images of google seo

Superior Lead Generating

While content marketing is, on average, 62% cheaper than outbound forms of marketing such as paid advertising, it also can generate three times as many leads. The key to using content to generate qualified leads and customers is distribution. Getting your content in front of the right people can be somewhat challenging at first.

There are many options as far as places to post in hopes of bringing traffic back to your site. Among these, LinkedIn groups, Facebook groups, Medium, and other social networks are the best places to start.

When your marketing team is creating content for sharing on these busy networks, they should prioritize the following:

  • Aesthetics (appealing background) 
  • An attention-grabbing headline
  • Strong bullet points (based on benefits)
  • Social proofs & call-to-action (testimonials, media mentions, and opt-in forms)
  • Visual appeal (a personal photo, if appropriate)
    .

Stronger Customer Relationships

By keeping your customers engaged with interesting content in their social media feeds, you are sure to build stronger and longer-lasting relationships with them. Fail to develop meaningful content that provides answers to the questions your customers are asking, and you will see many of them turn to the competition.

A product-heavy digital marketing strategy is no longer viable for providing a positive brand experience and generating leads. After being constantly bombarded with ads and promotions, millions of people are turning to ad blockers for relief. Offering constant sales and promotions will not always help either. This is especially true if these offers don’t match with the consumer’s buyer’s journey stage. And if they don’t meet the customer where they’re at, these may even turn them away.

Always Be Testing

Successful business owners like our friends of ‘Lyon Media and Literary Services’ no longer ignore the importance of providing valuable content creation to enhance customer experience and engage with their target market. Catherine is always researching for the best possible places for content about her authors, their books, and brand to gain more results in sales, exposure, and more reviews as she helps to build their readership, media,, and website following.

Your customer-focused content marketing strategy should deliver consistent and meaningful content that resonates with your audience at every stage of their customer journey, building trust with them along the way. This is the best and most proven way for you to increase your sales in the digital age and develop meaningful relationships with your customers and your target market.

We sure hope you find this information within this post helpful. Please stop by our website and blog at ‘Strong Social’ today to see how we can help you!
…….
##############

….
WHO WE ARE:

We are a team of Professional Digital Marketers since we started in 2013, we have had the privilege to work with over 600+ companies and have managed over 2000 social media profiles. We are proud to be recognized as one of the leading digital agencies by Clutch.co in 2019.

We help companies with digital marketing needs, from building a new Website, Social Media Management, SEO, Blog Writing, Advertising, and Lead Generation. Our strategies will help increase your online visibility, modernize your brand, make you stand out in your industry, and grow your business.

……
“Cat Lyon’s Reading and Writing Den” Blog Home of ‘Lyon Media and Literary Services’

…..
cat vampire