Beach Reads With Fabulous Banners and Exceptional Book Reviews ~ Be In The Know!

There is nothing like taking a vacation to the nearest beach town for some rest, relaxing, and READING a great book! One of my favorite areas is on the Oregon Coast in a sleepy beach town called Cannon Beach. Well, Seaside and Newport are also fun beach towns but Cannon Beach is a slower less crowded town.

 

A far cry from where I am living in Arizona! So this Cat wanted to share some amazing Beach Reads that are garnishing some Rave Amazon Reviews. I think they all deserve to be in your beach bag to read while you relax by the shore. And? let’s have some fun as some of these reviews are on beautiful Book Banner! Just mixing things up for summer.

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AMAZING BEACH READS on BOOK BANNERS

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We Have Thrilling Mystery Reads by Kim Carter!

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Making this purchase was a great choice. I love...... review gif


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We Have Romance Drama and Comedy Reads By Rusty Blackwood

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Author Rusty Blackwood, Author Books


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Beach Reads That “Tug The Heart” by Joe Siccardi! 

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MORE COMING SOON and YES, ALL Reviews Are From AMAZON For Each BOOK and can be purchased online!

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LIKE THIS AMAZING NEW RELEASE By DIANE OLSEN ~ Native Mystery Suspense Series and New Release “Rising Wind” Ebook now .99 Cents!
Author Diane Olsen, Author

** PRESENTED BY CAT LYON’S READING & WRITING DEN **
http://lyonmediaservices.com/author-promotion-services

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Happening Today Only! Meet Rusty Blackwood Now Hosted By The Ladies of Coffee Time Romance…

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Link to Rusty Blackwoods “Take Over” of Coffe Time Romance Blog:
https://coffeetimeromance.com/CoffeeThoughts/55191-2/comment-page-1/?unapproved=590288&moderation-hash=b2b75a61e90e97c9e2b52cd17f4692e9#comment-590288

Here is a Little PREVIEW and Hope You Stop By!

Author Rusty Blackwood is Pleased to Be Here Today!

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Greetings everyone!

I am so excited to have been invited by Coffee Time Romance to take part in their interesting Blog feature surrounding me and my work, answer your questions – hopefully, you will have lots to inquire about in different areas – and I will be most happy to accommodate you as best I can.

I have loved to write but did not get the chance to seriously do so until 2001, when I threw my hat in the ring and began to write with the intentions of seeing where it might take me. I am not professionally trained in the field, but I have always possessed a natural flair for expressive written word accompanied by an endless imagination to support them. I self-published my first title in 2009, my first poetry collection, titled Feelings: A Rhythmic Journey in Thought. This title – which unfortunately is no longer available – was the first of twelve titles thus far.

I write in four genres, poetry, children’s short stories, adult comedy, and romantic fiction drama – my favorite genre and the one for which  I am best known.  As you can see in the photo above, I am at a bustling Indigo – in Ancaster, Ontario – signing for my newest romance/drama, The Perils of Autumn, published by Tellwell Talent, a Readers Favorite Books 5-star-award-winning novel, and now a Finalist in this year’s International Book Awards …

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So stop by here and read “The Rest of Rusty’s Post” and see all the exciting happenings with the Fabulous Ladies of “Coffee Time Romance and More!” 

Coffee Time Romance & More

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We would love for you to share our button on your website or blog. Please feel free to put the button below on your website. It is easy, just copy and paste the code (click on the link) below the button and it will appear on your site!

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Meet New Author and Popular Life Coach Maureen Scanlon. Her New Book Titled ‘My Dog is More Enlightened Than I Am’ is Now Available.

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I am honored and happy to announce our new author to ‘Cat’s Reading Den and The Lyon Media and Literary Family!’

We welcome New Author, Speaker, and Life Coach, Maureen Scanlon as her new book release titled My Dog is More Enlightened Than I Am …has released and she has begun a book signing and speaking tour that has her everywhere and has been busy since the news broke of her book and early readers and reviews are outstanding!

We were introduced by a mutual friend on social media. We had a long chat and it was amazing how many topics we have in common. And yes, Cat kept her on the phone way too long, …LOL, but she will agree I was excited to learn more about her new book, more about her and her amazing Life Coaching business as she lives here in Arizona like I do and some the WHY of Excitement! 

Let’s learn more about this new fun and unique motivational book as Cat will start with how it was released to Readers and Media around the country and announced by her publisher … 
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FOR IMMEDIATE RELEASE

“New non-fiction book encourages readers to take cues from their pets to find greater peace and balance in their lives.”

Outskirts Press Announces the Release of My Dog Is More Enlightened Than I Am by Maureen Scanlon

April 12, 2019 – Denver, CO, and Phoenix, AZ – It’s a stressful world out there!
Life coach Maureen Scanlon knows people are struggling…and in her new book, My Dog Is More Enlightened Than I Am, she encourages them to follow the lead of the sweet, simple animals in their lives who love them unconditionally. The self-help book has been published by Outskirts Press—the fastest-growing, full-service self-publishing and book marketing company.

Most people go through their daily routines oblivious to the beauty of life and others around them—oblivious of the impact they have on the world. And they miss out on so much. Author Maureen Scanlon asks: Why not consider patterning ourselves after our pets? These beautiful furry creatures are fully connected to their highest selves—fully connected to the present moment— while giving unconditional love to those who cherish and care for them. By taking our lead from the animals in our lives, we learn how to live our best and fullest lives as well!

For more information, visit the author’s website at outskirtspress.com/MyDogIsMoreEnlightenedThanIAm.
At 128 pages, My Dog Is More Enlightened Than I Am is available online through Outskirts Press. It is also sold through Amazon Kindle as e-book and Barnes and Noble for a maximum trade discount in quantities of 10 or more and is being aggressively promoted to appropriate markets with a focus on the non-fiction category.

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Paperback

Genre: SELF-HELP / Personal Growth / Happiness
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ISBN: 978-1-9772-1053-1
Format: 5.5 x 8.5 paperback and E-book
AMAZON
Paperback Retail: $15.95
eBook: $6.99

 

About the Author:

Maureen Scanlon is the founder and CEO of Maureen Scanlon Life Coaching. She is a relationship expert, motivational speaker, positive change integrator and spiritual coach who has successfully helped many people, from experienced professionals to young adults, make positive changes to overcome past experiences and negative thinking. When Maureen is not working to change the world, you can find her at home in Mesa, Arizona, with her husband, Dennis, and her furry babies, Jade and Brodie. She is also the mother of three adult children and grandmother to three grandchildren whom she adores.


About Outskirts Press, Inc.:
Outskirts Press offers full-service, custom self-publishing and book marketing services for authors seeking a cost-effective, fast, and flexible way to publish and distribute their books worldwide while retaining all their rights and full creative control. Available for authors globally at http://www.outskirtspress.com and located on the outskirts of Denver, Colorado, Outskirts Press, Inc. represents the future of book publishing, today.

 

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NOW ALREADY A READERS FAVORITE and AMAZING BOOK REVIEW and AMAZON READERS TOO …

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Maureen Scanlon

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July 5, 2019 – 5-Stars out of 5

Format: Paperback

RF BOOK REVIEW:

Reviewed by Maria Beltran for Readers’ Favorite:

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My Dog is More Enlightened Than I Am by Maureen Scanlon is a beautiful self-help book which, as the title suggests, takes its inspiration from man’s best friend. Relax Whenever You Can, Be Spontaneous, Appreciate Our Differences, Take Care of Each Other, Self Care, No Regrets, and Be Curious are especially true and, I presume, all dog owners and lovers will be reminded of their canine friends and can easily relate to these first six chapters. The rest of the topics take their cue from the law of attraction with the writer sharing some of her experiences, both painful and joyous.

Maureen Scanlon is a certified life and spiritual coach and dynamic professional speaker as her book exhort’s readers to emulate these loyal and carefree creatures that have been important parts of many people’s lives in more ways than one. One of the things that make this book intriguing is that we don’t only get to know her dogs Jade and Brodie but the feeling that they are hugely instrumental in the production of this inspirational work, thus they are co-authors of this book.

All of us would like to make the most out of our lives and may look everywhere for inspiration, not realizing that the animals around us can help us find the peace and happiness we seek. My Dog is More Enlightened than I Am opens our eyes to the fact that there are a lot of things we can learn from animals, especially from these loyal furry creatures that will always be there for us.

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Maureen Scanlon
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Where can you connect with this amazing author, life coach, and invite her to your next motivational workshop or business conference or for recovery events?

Visit her Official Website here at “Life Coach Maureen Scanlon.”  and explore how Maureen can inspire and uplift any future event you need a powerful keynote speaker as her presentations are Unique, New, Fun, and Educational! 

What more do you need to know about Maureen? Just purchase a copy of her new book or download one NOW right here on Amazon Kindle and Amazon Books  but to “FIND THE BETTER YOU” Give Her a Call Here At  1-( 480) 258-9765 … (As First sessions are only $99 with a welcome gift and a FREE clarity call!) We are happy to have Maureen aboard as I know all my readers, blog friends, and new visitors are going to ENJOY her NEW BOOK!

You may also connect with here on Social  Media today on – –

Official Facebook Page  Now on Twitter   Goodreads Author  LinkedIn

Review and Interview With Author, Joe Siccardi on 1Rad Reader …

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WELCOME JOE SICCARDI AUTHOR OF: “WISDOM FROM A FATHER” And His New Book Just Released: “My Name Is Sam”… 1Rad Reader Reviews.

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INTERVIEW ~ Rad-Reader:  I saw that you wrote your book from your blog.  Any reason you chose the year 2012?

 

Joe:  That’s when I started blogging, figured I would start at the beginning.

 

Rad-Reader:  When you first start writing or posting on your blog.  Did you ever think it would take you to publish a book?

 

Joe: No! Never! I’m just so appreciative people seem to enjoy the little stories about life.

 

Rad-Reader:  Did you find your posting/writing helped you as you were writing or as you went back to see what you wrote for the day?

 

Joe:  I went back and updated the information, making sure I noted the circumstances at the time.

 

Rad-Reader:  Were your thoughts done in the morning or just whenever you thought to sit down that day to post?

 

Joe:  I wish I could say I was a disciplined writer, but I’m not. Some were written in the morning, but more in the afternoon or evening after my workday “inspiration.”

 

Rad-Reader:  How did you come up with the catchphrase: Thought to Remember?

 

Joe:  It just evolved. I wanted to share some positive message with each post, so I started collecting them as I went along. By far, those little add-ons are the most popular part of the book and the blog.

 

Rad-Reader:  Did you have an idea that you would touch on so many topics when you first wrote your “Thought to Remember”?

 

Joe:  No. I just wanted to add something positive to each post, even if the post itself wasn’t.

 

Rad-Reader:  The few entries that you had that dealt with music: “Beer with Jesus” – “The Wonder” by Dion – That whole section about Dion was something I did not know. (Though I did know the song & “The Day the Music Died” – I don’t know what we were to get from that, but I got redemption?

 

Joe:  I  can’t carry a tune in a bucket, but I do appreciate good music. It’s part of my life. Good music — whatever genre — evokes an emotion. Dion’s story was a story of redemption. A lot of country music is also about redemption or at least pointing to redemption. The entire book is really my journey of blessing, grace, and redemption. Music is part of that.

 

Rad-Reader:  Was it your idea to put the last one in about the expiration dates with food?  Side note:  I thought the same thing.  My wife and daughter keep telling me, NO!

 

Joe:  I drive my kids crazy. I guess you could say I’m a hoarder so I ended up collecting food — especially spices — for recipes, using just a teaspoon or so and just adding the remaining container to my collection. I just don’t take life too seriously. As long as it doesn’t smell rancid or have little green fuzz growing, I’m good. Maybe it’s a guy thing.

 

Rad-Reader:  What does your family think about your daily writings becoming public?

 

Joe:  They’re generally supportive. Although they may be the focus of a particular story, they know I  would not publicly embarrass them. I love them bunches.

 

Rad-Reader:  Do you encourage them to do the same in order to get some peace or clarity during difficult times?

 

Joe:  I do. My oldest daughter actually set up my blog because I was procrastinating. She currently blogs and is in the process of writing her own book.



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Rad-Reader: You have five children, 18 grandchildren, and three great-granddaughters. Do you get to see them much?

 

Joe: Not nearly enough. I’m actually expecting great-granddaughter #4 in the fall. We try to get together at least once a year, although we’ve missed the past few years. December 2017 was spent with me on the road visiting each of them and their families in New York, Ohio, Kentucky, South Carolina, and Massachusetts, with side stops in Indiana, Florida, and New Jersey to visit with friends and other relatives.

The kids weren’t particularly happy with my decision to retire to Maine so I was instructed to Messenger them every day to let them know I was fine. I guess they thought I couldn’t take care of myself by myself. We stay connected throughout the day with Messenger so we stay pretty close and try to help each other out through any “calamities” of the day … even if it’s a simple “I love you!”

 

Rad-Reader:  What is your next project and when is it coming out?

 

Joe:  I’m really excited. In March 2018 I published a novella — Heaven Shining Through — based on a “community” writing project that ended up being a community of one. It was met well, but often with the comment, “It should have been a novel.” So I started writing a novel based on the novella, “My Name Is Sam … and Heaven Is Still Shining Through.”  It is available at Amazon. The actual release date was June 30, 2019, and a Facebook Live book launch was July 2  and archived on my Facebook author page, @wisdomfromafather

 

Rad-Reader:  Where can our readers buy your books? Links

 

Joe:  All three books are available on Amazon is both e-book and paperback versions. Wisdom From a Father is at amazon.com/Wisdom-Father-dads-thoughts-life-ebook/dp/B07KB7JKVM/

(e-book) and amazon.com/Wisdom-Father-dads-thoughts-life/dp/1727315316/

(paperback). Heaven Shining Through is at amazon.com/Heaven-Shining-Through-Joe-Siccardi-ebook/dp/B07BRZYRCD/
(e-book) and amazon.com/Heaven-Shining-Through-Joe-Siccardi/dp/1545624569/ (papeback).

My Name Is Sam is available at amazon.com/My-Name-Sam-Shining-Through-ebook/dp/B07SRX1HGV/ (e-book) and [paperback link is still pending my acceptance of the proof copy, which is expected June 14. I will forward when available.] I also have them listed on my blog, wisdomfromafather.wordpress.com where I offer signed copies for buyers.


Rad-Reader:  Where can our readers find you on the Web? Links

Joe: My web presence is my blog, wisdomfromafather.wordpress.com  I also have a Facebook presence @wisdomfromafather and a Twitter account, @joesiccardi

Joe,
Thank you for hanging in there with us… We were having a bad time there and you were so kind to wait for us to read and do this interview.  Thank you for doing that with us. This was just what my husband needed during this time.
Thank you,
~Char

Wishing All My Readers, Friends, and Visitors a HAPPY and SAFE 4TH OF JULY!

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IF YOUR AN Author who needs help gaining exposure, sales, and Book Reviews? Stop by Cat’s New Website of Services! “Lyon Media Services & Book Promotions”…

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HOT #READS ON SALE AND AVAILABLE ON AMAZON KINDLE!

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STOP BY MY “HOT BOOK PICKS” PAGE FOR ALL OUR BOOKS AND FINE AUTHORS!

***CAT***

Summer Is Time For Change, Recharge, Reboot, and a Life Awakening Makeover With ‘Find The Seeker: A Pathless Path’…

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“Don’t Judge This Book By Its cover! Simple and Life Changing!” ~Amazon Reader

If a book could authentically transform you back to a peaceful mind, body awakening, and to a happy stressless soul like no other, would you read it?
Of course, you would! This and much more is what you will find within the pages of and, No, not another wishy-washy Zeny Meditation-ish BOOK …

It is a powerful well-written practical read by Master Genro Xuan Lou Laoshi (Author) and Co-Author, Clifford Stevens. It is a book filled with inspiration, life-changing empowerment, and more. If you are planning a Staycation close to home, going to the beach or lake? Bring this book along and feel refreshed as clear running cool stream when done reading this one.

The best part? They have both the E-book now only .99 CENTS! and now for the first time the Paperback now on SALE for $9.99 on “Amazon Kindle and Amazon Books” for readers to enjoy!

Here is a little more about the book and a must visit is in order to Master Genro and Cliff’s website for their  “Weekly Wisdom & Reader Discussions!”
A Practical Read and Guide To The

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Find the Seeker! by Zen Master Genro Xuan Lou, Laoshi and his pupil, Zen teacher Clifford Stevens, takes us on an inner pilgrimage, compassionately picking us up where we are, whether beginners or longstanding seekers. Based on the wisdom and profound, first-hand experience of a modern-day Master as well as the teachings of enlightened ones, a book that reboots our search of the “the mysteries” and our ‘spiritual side in order to renew our limiting, thought-driven and ego-dominated lives. Focusing on the spiritual dimension underlying Existence which all of us share, the book addresses people of all faiths who suffer, are unhappy and seek to lead more fulfilling lives.

“Find the Seeker!” is not a wishy-washy, feel-good book offering a quick fix or esoteric porridge or pandering to those who want a spiritual baby rattle to rely on. Instead, it serves as a traveling companion and guide, enticing readers with the vision of what we really are – Absolute, eternal and unconditional Being, whole and divine – which can only be directly experienced and embodied. It serves as a powerful wake-up call for those who mistakenly believe in their being separate from the Oneness and living in a state of duality, reminding us that the Kingdom of God is really within us.

Although written by a Zen Master and using some Zen stories, the focus is not on explaining Zen, its tenets or history. The book is in stark contrast to the majority of books which indulge in superficial descriptions or sayings and provide seemingly “precise” instructions, lists of goals or steps to take which trap us into continuing our dependency on intermediaries and religious institutions or our self-delusion of being less than we really are. Instead, accompanying the authors along the age-old pathless path we have always been on, we are called upon to empty ourselves and “drop” all our preconceptions and expectations and the limited “self” which thinks it has a life of its own, as well as the heavy backpack with all our experiences and learnings.

The book holds up a mirror to our worldly existence, suffering and the intricate workings of the ego, which entraps us in the never-ending soap opera and the roller coaster of life’s ups and downs. We are led to live mindfully in the here-now, delve more deeply into ourselves and to be Self-reliant – enabling our inner guru to unfold our true nature so that we can abide in the one Self. In this way seekers become finders, and we can become the Oneness we already are, enjoying the true vibrant bliss and lightness of Being that is inherently ours …

Amazon Review:

A Practical Guide to Trusting the Mystery of Life
February 26, 2019. * * * * * Format: Paperback

 

 

 

Learning The Difference! READ THIS Before You Enroll in KDP Select! by Reedsy…

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I enjoy having Guest Posts often here at “The Reading Den” as many of my followers are writers and authors, not only Readers. This post for you. I get asked often if Cat knows the differences between Kindle Unlimited and KDP Select. Well, I DO NOW thanks to this amazing blog post on “Reedsy – Blog.”  HERE WE GO!

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READ THIS Before You Enroll in KDP Select!

Posted in: Book MarketingUnderstanding Publishing

 

We get it: writing a book requires a lot of your time, effort, and money. Taking a book from inception to completion is intense work, and by the time you’re ready to publish you might find yourself referring to your manuscript as “my baby.”

Of all the big decisions you have to make in your journey as a self-publishing author, one of the biggest is whether or not to enroll your ebook in Amazon’s KDP Select: a program which offers authors bonus incentives in exchange for granting Amazon exclusivity.

But going exclusive is a big deal. Are you sure you want to let Amazon put a ring on it before your book has had a chance to test out the other options? Is KDP Select the right choice for you? That’s what we’ll answer in this post, covering all the points in the table of contents (to your left).

Let’s get started with the basics.

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What is Kindle Direct Publishing?

Kindle Direct Publishing (KDP) is Amazon’s ebook publishing unit, which allows authors to sell their books directly to Amazon’s readers. The Kindle and KDP were launched concurrently in 2007, laying the groundwork for Amazon’s ebook empire which now holds more than 80% of the market in the United States and the United Kingdom.

Success stories from authors self-publishing through Amazon KDP began to roll out around 2011, with the popularity of Andy Weir’s The Martian and Wool by Hugh Howey. But they’re not without company: in 2018, Jeff Bezos revealed that over 1,000 authors had earned over $100,000 through Kindle Direct Publishing.

While numbers like these are not the norm for the average writer, KDP has become the heavily preferred route for self-publishing authors — many of whom also decide to enroll in KDP Select. Speaking of which…

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What is KDP Select?

KDP Select is a program available to all authors willing to grant Amazon exclusive rights to sell their ebook through the Kindle store only. By agreeing not to sell the digital file of their book through any other retailers, authors are given access to a variety of promotional tools — the most significant of which is Kindle Unlimited — and the opportunity to earn higher royalties (in some cases, more on that later).

The KDP Select program lasts 90 days, after which authors can either choose to opt out of the program, or auto-renew for another 90-day commitment.

While digital copies of the book must only be sold through Amazon:

  • A 10% sample of the book can be made available outside of the Kindle Store;
  • Print (or any other non-digital) versions can be distributed elsewhere; and
  • Copies of the book can be emailed to reviewers for editing purposes.

So, a higher percentage of sales and additional book marketing tools: sounds pretty good, right? Why would an indie author not want those things? Well, the question of whether to grant Amazon exclusivity or to “go wide” is a constant talking point amongst self-publishing authors, as both options come with their own sets of pros and cons. The biggest and most important proof enrolling in KDP Select is undoubtedly the access to Kindle Unlimited. So before we get too far into discussing the pros and cons, let’s quickly cover exactly what Kindle Unlimited is.

What is Kindle Unlimited?

Kindle Unlimited (KU) is an “all-you-can-read” service that allows subscribers to read as many ebooks as they’d like for $9.99 a month (if you’re thinking “Netflix for books,” you’re on the money). When authors enroll in KDP Select, their books are automatically made available to readers on KU.

Because of the ease with which readers can find books (KU customer receive emails suggesting books based on their reading history), and the ability to “test-drive” many books without having to pay full price for them all, KU has become an extremely popular program. In fact, it has become such a go-to for readers that for many genres, it’s basically impossible for a book to rank well on Amazon if it’s not listed in Kindle Unlimited.

With this major pro of KDP Select in mind, let’s discuss how authors actually make money with KU, and look a little closer at the other perks authors can expect when they marry their ebook to Amazon for 90 days.

The Pros of Enrolling in KDP Select

The main benefits of enrolling in KDP Select include access to:

  1. Kindle Unlimited
  2. Kindle Countdown Deals
  3. Kindle Free Promotions
  4. Kindle Owners’ Lending Library
  5. Increased royalties for sales in select countries

The crown jewel of KDP Select’s incentives is, without a doubt, the access to Kindle Unlimited (KU). It’s a topic we covered extensively in our weekly marketing newsletter(to sign up, select “book marketing”), but we’ll start by giving you the KU highlight reel here.

1. Kindle Unlimited

Here’s how authors make money on Kindle Unlimited: at the end of each month, a Kindle Direct Publishing Global Fund is announced. This fund determines how much each title available on KU has earned it authors. For instance, in January 2019, the KDP Global Fund was $24.7 million.

Amazon then determines how this money is split between authors and publishers with a per-page-read royalty — so the more pages of your books are read by KU subscribers, the more money you stand to make.

So let’s say an author has a 300-page book in Kindle Unlimited. In January 2019, the payout per page was $0.0044, so the author will have earned $1.32 for every reader who borrowed and read their title cover-to-cover. (This is regardless of the actual retail price of that book).

You can keep track of the monthly KDP Global fund and per-page-payout amount in this helpful post by Written Word Media.

Kindle Unlimited can be a truly great resource for self-publishing authors, depending on your genre. But it’s not the only incentive KDP Select offers authors. Let’s take a look at some of the others.

2. Kindle Countdown Deals

For one week every 90 days, authors have the ability to discount their book by putting it on a “countdown deal.” Authors continue to earn a 70% royalty on the discounted price, even if it’s priced below $2.99. (Note that authors who run price promotions outside of KDP Select only earn 35% royalties on books priced below $2.99).

There are a couple of eligibility requirements to take part (head here to read them all):

  • The price before the countdown must be between $2.99 – $24.99 on Amazon.com or £1.99 – £15.99 on Amazon.co.uk;
  • The minimum discount is $1 on Amazon.com or £1 on Amazon.co.uk;
  • The title must be enrolled in KDP Select for at least 30 days; and
  • You cannot run a deal if the end of your KDP Select enrollment is 14 days away or less.

3. Kindle Free Promotions

For five days every 90 days, authors can set their book to free. (Note that it can’t be in the same 90-day period as a countdown deal). Both countdown deals and free promotions allow books to appear on the Kindle Store Deals page, promising a boost of visibility.

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4. Kindle Owners’ Lending Library

This is a program open to Kindle owners with an Amazon Prime subscription. Each month, they can choose to borrow one book for free from over 800,00 titles  — with no due date or late return fee to pay.

As with Kindle Unlimited, authors earn a per-page-read royalty for books enlisted in the Kindle Owners’ Lending Library program (KOLL), based on the KDP Global Fund.

5. Increased royalties for sales in select countries

KDP and KDP Select authors can earn a 35% royalty on sales both in the US and internationally if their book is priced below $2.99, and 70% royalties on books priced above $2.99 in the US and other select countries. Only with KDP Select can authors earn a 70% royalty for sales in Brazil, Japan, Mexico, and India.

Suffice it to say, Amazon offers some pretty enticing perks for enrolling in KDP Select. However, as with anything, there is another side to the coin. Let’s take a look at why self-publishing authors might want to cast a wider net.

 

The Cons of Enrolling in KDP Select

The primary reason for an author to go wide is so that they can list their book on as many e-retailers and library distributors as they want, in addition to selling and distributing it through their own author website.

While Apple Books, Kobo, Barnes & Noble, and Google Play are the main “competitors” to Amazon, there are literally hundreds of more e-retailers and ebook distributors around the world. You can view them all in our complete guide to ebook distribution.

But if these other distributors and retailers only represent under 20% of the market, should you really bother going wide, if it means missing out on all the incentives KDP Select offers to keep your exclusivity?

Here are some reasons why you might (or should) want to go wide:

  1. In some countries, Amazon isn’t as dominant as it is in the US
  2. You can build a presence outside of Amazon (which can be fickle)
  3. You will have the ability to hit bestseller lists (outside of Amazon)
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1. Access a larger portion of the international ebook market

With around 80% market share, Amazon undeniably wears the crown when it comes to control of the ebook market in the US and the UK. However, this isn’t the case across the globe:

  • In Canada, Kobo alone controls over 25% of the ebook market;
  • In Germany, Tolino and Amazon have equal ebook market share; and
  • In Australia, Apple Books controls about 30% of the ebook market.

So by not going exclusive with Amazon, you allow yourself the opportunity to tap into these markets and better reach a worldwide audience.

Also, while Amazon’s presence in the US is going to be hard to challenge, Kobo’s recent partnership with Walmart does open a new door to readers in America.

2. It’s harder to build a wide presence… but harder to lose it as well

While Amazon might get the most digital foot traffic, you’re also competing with a huge number of other authors and books. Though you might be catering to a smaller pool of customers on other retailers, you might also have better luck gaining a competitive advantage — and grabbing the attention of those readers.

Furthermore, non-Amazon stores (Apple Books, Kobo, B&N, Google Play) are curated in a different way. While Amazon is all about automated algorithms — which can change from one day to another, along with your books’ rankings — these stores are more about human curation. Top visibility spots are curated by merchandising teams (another topic we covered in our marketing newsletter). What this basically means is that, while it generally takes longer (and requires you to publish more books) to get a strong stream of sales from non-Amazon stores, it’s also a much harder position to lose — that is, if you don’t pull your books away and into KDP Select, of course.

3. The ability to hit Bestseller lists (outside of Amazon)

As Nicholas Erik mentions in his helpful post on the topic, the chances of an indie author hitting The New York Times’ Best Sellers list are razor-thin. But other lists, such as the USA Today one, are a lot more within an indie author’s grasp and can be just as much of a boon to a writer’s career.

However, many of these lists — The New York Times and USA Today both included — require that the author is not exclusive to Amazon and is selling their book on at least one other retailer.

Fundamentally, one of the first rules of investing is to not put all your eggs in one basket. If you’re exclusive to Amazon, you’re entirely at their mercy. If they suddenly change their algorithms and your books stop ranking, you might lose a huge portion of your income overnight.

At the end of the day, the decision to go wide or exclusive with Amazon depends on your marketing plan for your book. Which brings us to…

 

Making the call: should you enroll in Amazon KDP Select or not?

Ultimately, the decision on whether you go into KDP Select or distribute wide will be a personal decision. The main factor influencing it is whether you feel okay trusting Amazon 100% with “your babies.”

That said, it’s important to also consider factors like genre and your own marketing strategy.

Luckily, the terms of enrolling in KDP Select only last 90 days, so you can rest assured in the knowledge that it’s not a permanent or years-long commitment. However, whatever your decision is, you should try to stick to it as much as possible. While trying KDP Select for 90 days is certainly worth it, you shouldn’t be jumping in and out of Select. Going wide is a long-term game, and not only does it take years to build a presence on other stores, marketing strategies and best practices also differ between Select and wide books.

Who should consider KDP Select?

If you answer “yes” to the following questions, you should consider enrolling in KDP Select:

  • Are you planning on selling only through the Kindle Store?
  • Does your target market primarily consist of digital readers in the US and the UK?
  • Does your marketing strategy consist of big promotions bolstered by big ad blasts (as opposed to more of a “slow and steady” effort)?
  • Do the bestsellers in your genre include a healthy selection of Kindle Unlimited titles?

That last point is very important and should be a major factor in your decision.

Finding out whether KU is integral to your genre is fairly simple: head to Amazon’s Best Sellers in Kindle Ebooks and narrow it down to just your categories. Go through the top 20 to 100 titles and see what percentage of those books are in KU. If the percentage is high, you might be better off enrolling in KDP Select.

For example, at the time of this article’s writing, the top 20 fantasy, science fiction, romance, and crime fiction books all include over 14 KU titles. (While the top 20 mystery, historical fiction, thriller, and literature and fiction books only contain 12 or fewer KU titles — and self-help, art, and photography, and biographies and memoirs contain less than ten.)

Who should consider going wide?

If large parts of your target market are ebook readers outside of the US and UK, you’re publishing your first book, or you’re writing in a genre with few KU titles in its bestsellers list, going wide might be your best bet.

Going wide is a good choice for patient authors who are thinking of their career in the long-term. As David Gaughan explains in his comprehensive post on the topic, it’s an option that requires long-term growth marketing strategies, such as:

  • An up-to-date author website
  • Growing mailing lists and tested reader magnets
  • Targeted campaigns (such as Facebook ads)
  • Permafree or heavily discounted books/series

Going wide is all about building a readership — and hanging onto those readers. This requires more of a slow but steady mindset: you need to regularly communicate with your readers and invest time and energy into researching and executing email marketing strategies in order to hold their attention. Because, while KDP Select might take advantage of algorithms to help bring readers to your book, going wide is all about finding ways to connect readers to your books yourself.

What’s great about this strategy (which David coins the “drip strategy”) is that, if you do it well, it can result in smaller but steadier reader growth and sales from a number of different places — which eventually adds up to a strong stream of income.

This is not to say you can’t — or shouldn’t — put these drip strategies into effect if you’re exclusive with Amazon. But it’s tougher because you’re at the will of the Amazon algorithm, which has been known to change fairly regularly.

And seeing as your ideal distribution method boils down to your marketing strategy, here are a few final resources to help you make the most of your book launch.

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Bonus Resources

How to Self-Publish a Book on Amazon [blog post]
The Complete Guide to Ebook Distribution [blog post]
EPUB to MOBI converter [tool for Amazon uploads]
50+ Book Marketing Ideas to CRUSH Your Book Launch [blog post]
Winning Amazon’s Secret Popularity Contest [webinar]
How to Launch a Bestselling Book in 7 Steps [webinar]
Book Promotion Services [directory]
Vetted Freelance Marketers for Hire [marketplace]

With all of this in mind, remember that whether you decide to go with KDP Select or open publishing, you’ll get out of it what you put into it. If you use KDP Select’s Countdown Deals or Free Promotions but don’t spend any time advertising your promotions, they won’t lead to much exposure — the whole point of these tools.
If you decide to forgo the increased visibility that can come with Kindle Unlimited, make sure you spend time getting acquainted with the aggregators out there or developing various book marketing strategies — or else the benefits of going wide will end up falling flat.

We hope this post has been helpful in considering the pros and cons of KDP Select vs. going wide, and that you feel more confident in leveraging the route you choose for your book’s success.